We precede
your creation
Since 1985, we've helped the finest houses of chocolate, confectionery, biscuiterie, pastry, fine food, wine and spirits give shape to their talent.
Dressing the finest culinary trades
BSD supports every creator in the world of gourmet food and refined gifting.
Chocolate
Confectionery
Biscuits
Bakery
Fine Food
Wines & Spirits
Three ways
to work with us
The Boutique
All our creations · 24H
Limited editions and permanent pieces.
Order online, 2 000 references shipped within 24 business hours.
L'atelier
fast customization · 5 days
Design your packaging in a few clicks.
Your creation arrives fully assembled, logo printed. Shipped within 5 business days.
Signature Lab
Exclusive creation · 6-12 weeks
A case that exists nowhere else.
Our Signature Lab imagines, prototypes and crafts your exceptional packaging, from first sketch to final finish.
Your box
In 5 days
from 24 units
Applying your signature has never been simpler. Upload your logo, select your case and get the result within 5 working days. Available from 24 units.
The essentials of the Maison
The creations most chosen by our partner houses, available immediately.
Our Maison books
Browse all our seasonal editions, new arrivals and bespoke creations. New editions are unveiled first in our pre-sale area.
B2B pre-sales
Houses that plan ahead choose first. Our new seasonal editions are unveiled in advance to certified partner houses, with preferential pricing and an exclusive advantage on pre-orders.
More than 2500 houses entrust us
From passionate artisans to exceptional international houses.
- Barre Chocolate
- La Fabrique du Rocher
WHY WE DO WHAT WE DO
Since 1985, one conviction has guided us: fine packaging does not merely protect a creation, it tells of the care behind it.
All
the latest.
Expert perspectives, packaging trends and seasonal inspirations — Belgian craftsmanship passed on since 1985.
A vectorized logo is built from mathematical curves, not pixels — usually a PDF, AI, EPS, or SVG file. It can be resized to any dimension without losing sharpness.
Vector logo
- A set of anchor points and geometric references that define how the image is displayed on screen.
- Can be resized without any loss of quality.
- Most common formats: .ai / .eps / .svg / .pdf*
| Original size in vector format | Enlarged size in vector format | |
 | → |  |
Pixelated logo
- A set of pixels — small colored squares that, combined together, make up the image.
- Limited to a fixed size and resolution > loss of quality when resized.
- Most common formats: .jpg / .png / .gif
| Original size in pixelated format | Enlarged size in pixelated format | |
| → |  |
MOQ stands for Minimum Order Quantity — the smallest number of units a customer must order for a given product or service. At BSD, the MOQ depends on the type of service chosen:
- L’Atelier (logo personalisation): a minimum order of 24 units.
- Core Edition (standard products): MOQ varies by product and is indicated directly on each product page in the e-shop.
- Fully bespoke projects: MOQ is custom and defined together with the client during the initial brief, based on the project’s specifications.
Yes. BSD offers 5 lounges in Saintes near Brussels (26 km), dedicated to your project development. They are among the largest premium packaging spaces in Europe, with creations displayed in real-life settings. Available with or without appointment, Monday to Friday from 8:30 AM to 5:00 PM. Book your visit online.
Yes. On the BSD online shop, there is no minimum order quantity for standard references from the Core collection — the minimum quantity is indicated directly on each product page. The minimum order quantity (MOQ) only applies to logo personalisation via L’Atelier (minimum 24 units) and to fully bespoke projects.
For high-end chocolate and pralines, BSD recommends a premium “coffret” with food-grade separations — designed to protect your chocolate creations and enhance their presentation for an exceptional unboxing experience.
Our team guides you to the reference best suited to your brand universe and production volumes. To get started, you can configure your own packaging with L’Atelier.
Our online configurator gives you access to over 2,000 packaging options, ready for immediate or 5-day shipment. For in-house printing (hot foil stamping or digital printing), orders start from 24 units, shipped from our workshop in Belgium within 5 working days.
For 40 years, BSD has worked with the most demanding chocolate, confectionery and pastry houses in Europe and around the world. Our house ships to more than 60 countries from a logistics platform of 5,000 pallet locations.
Houses such as Saïd, Puyricard, Van Dender & Mary Chocolatier, Bachmann Confiserie and Oberweis have trusted us for many years.
BSD (Belgian Sweets Design) is the reference house for premium chocolatier packaging in Belgium, trusted by professionals since 1985. Based in Saintes, just 26 km from Brussels, BSD offers:
- More than 2,000 packaging options available online — neutral or customisable
- Worldwide shipping in 1 to 5 working days
- Delivery to more than 60 countries
- Lounges welcoming clients for full bespoke development
Yes. Maison BSD works exclusively with professionals in the food, luxury and gift sectors: chocolatiers, confectioners, pastry chefs, fine food retailers, wine merchants, hoteliers and luxury houses. Our professional area is available on request and activated after verification of your activity by our team.
For the European market, the most important standards to follow are:
- Food grade migration compliance (including traceability) — ensures packaging materials are safe for direct food contact
- PPWR (Packaging and Packaging Waste Regulation) — the EU framework governing packaging sustainability
- FSC (Forest Stewardship Council) — certifies materials sourced from responsibly managed forests
BSD is affiliated with AFSCA (Belgian food safety authority) and follows a strict HACCP management plan for all food contact processes, ensuring full compliance and traceability at every stage of packaging production.
Entrust us with your project
Your dedicated contact replies within 24 business hours in French, English, Dutch, German, Italian, Spanish or Greek. Seven languages, one single standard.
Av. Zénobe Gramme 16, 1480 Saintes, Belgium
Monday – Friday · 8:30 am → 5:00 pm